Marketing made easier.
Humbloom is a marketing assistant for independent restaurants and small businesses. Connect your Instagram and your Google Business Profile, and Humbloom drafts your posts and your replies to customer reviews in your own voice. Nothing is ever published until you approve it.
From Hum to Bloom
Early access. Some features are still being built, and we are adding to it every week. If something is not working the way you expect, email hello@humbloom.com and you will get a real person.
How it works
Connect your accounts
Connect your Instagram and Google Business Profile in two minutes.
Humbloom drafts. You review.
Humbloom drafts posts and review replies in your voice.
Approve in three taps.
Read it, send it. Or edit it first, or skip it. It posts the moment you say yes.
See what it writes
Real reviews, real drafts. Nothing is published until you approve it.
Three stars.
I'm sorry but the food was not very authentic tasting. It was okay, but not for that (City) price. Service was wondering and it's a beautiful location inside and outside. Very nice neighbor. Parking can be a little tight, so, go early.
Draft reply
We hate hearing that your time with us missed the mark, especially when it comes to the flavors we work hard to bring to every dish. We appreciate that you enjoyed the atmosphere and the service, and your thoughts on the pricing and authenticity give us something real to reflect on. We would love the chance to welcome you back and show you more of what our kitchen is capable of, so please feel free to reach out to us directly at (info@restaurant.com). Thank you for taking the time to share your experience.
(Restaurant)
Options: approve, edit, regenerate, or skip. Nothing is published until approved.
Restaurant, 3 stars
Three stars.
I'm sorry but the food was not very authentic tasting. It was okay, but not for that (City) price. Service was wondering and it's a beautiful location inside and outside. Very nice neighbor. Parking can be a little tight, so, go early.
Draft reply
We hate hearing that your time with us missed the mark, especially when it comes to the flavors we work hard to bring to every dish. We appreciate that you enjoyed the atmosphere and the service, and your thoughts on the pricing and authenticity give us something real to reflect on. We would love the chance to welcome you back and show you more of what our kitchen is capable of, so please feel free to reach out to us directly at (info@restaurant.com). Thank you for taking the time to share your experience.
(Restaurant)
Options: approve, edit, regenerate, or skip. Nothing is published until approved.
Gym, 2 stars
Two stars.
Signed up in January and the gym itself is fine, but the evening crowd is rough. A few of the cardio machines have been out of order for weeks and nobody seems to be in a hurry about it. I also had a hard time getting a straight answer about pausing my membership. The staff are friendly, I will give them that, but friendly does not fix a treadmill.
Draft reply
We hate hearing that your recent visits have not lived up to what you signed up for. We appreciate you saying the team treated you well, and the points you raise about the evening hours and about your membership are worth a proper conversation rather than a reply in a comment box. We want to make this right. Please contact us directly at (info@gym.com) and we will get it sorted.
The Gym Team
Options: approve, edit, regenerate, or skip. Nothing is published until approved.
Gym, 5 stars
Five stars.
Joined about six months ago and it has been worth every dollar. The equipment is well maintained and I have never had to wait long for a rack, even in the evenings. The front desk staff actually know my name. I did three sessions with one of the trainers and came away with a program I still use. The locker rooms are kept clean, which sounds like a small thing until you have been to a gym where they are not.
Draft reply
Thank you for taking the time to write this. Keeping the equipment in good shape and the locker rooms clean takes real work from the team, so it means a lot that you noticed. We are glad the training sessions gave you something you are still using six months later. See you in there.
The Gym Team
Options: approve, edit, regenerate, or skip. Nothing is published until approved.
Every business sounds different, so every draft does too. In settings you choose the tone, the voice, and what information gets included, and you can change any of it whenever you want. Humbloom writes from your own posts and the samples you provide, so these are examples from a few accounts, not a template. Nothing is sent until you approve it.
Your numbers in one place
Reach, engagement, and your best performing posts, without opening four apps.
Insights
Sample data. Account-wide performance across your published posts for 30 days.
- Reach: 4,182.
- Impressions: 9,730.
- Likes: 247.
- Comments: 31.
- Saves: 58.
Top posts
- Corn tortillas, cilantro, onion, a squeeze of lime. Rice and beans on the side because... 1,204 reach, 78 likes, 9 comments.
- Wrapped in foil, served with the consomme on the side. Dip it. That is the whole... 968 reach, 61 likes, 6 comments.
- Grilled octopus over roasted chile sauce, with potatoes that got their full time in the... 742 reach, 44 likes, 4 comments.
- Cold, green, and sharp enough to wake you up. Shrimp, avocado, red onion, and just... 631 reach, 37 likes, 5 comments.
- Slow sauce and soft potatoes. The kind of plate that makes you sit back down. Save... 487 reach, 27 likes, 2 comments.
Insights
Sample data. Account-wide performance across your published posts for 30 days.
- Reach: 4,182.
- Impressions: 9,730.
- Likes: 247.
- Comments: 31.
- Saves: 58.
Top posts
- Corn tortillas, cilantro, onion, a squeeze of lime. Rice and beans on the side because... 1,204 reach, 78 likes, 9 comments.
- Wrapped in foil, served with the consomme on the side. Dip it. That is the whole... 968 reach, 61 likes, 6 comments.
- Grilled octopus over roasted chile sauce, with potatoes that got their full time in the... 742 reach, 44 likes, 4 comments.
- Cold, green, and sharp enough to wake you up. Shrimp, avocado, red onion, and just... 631 reach, 37 likes, 5 comments.
- Slow sauce and soft potatoes. The kind of plate that makes you sit back down. Save... 487 reach, 27 likes, 2 comments.
Humbloom pulls your reach, impressions, likes, comments, and saves into one view and tracks them over 7, 30, or 90 days, so you can see whether things are actually moving instead of guessing. It ranks your posts by how they performed, which tells you what your customers respond to and what to make more of.
What Humbloom does with your accounts
Humbloom only works with the accounts you choose to connect, and only for the features you use. Here is exactly what we read and what we write on each one.
Humbloom reads: your recent posts, captions, and comments, so the drafts sound like the way you already talk to your customers.
Humbloom writes: only the posts, captions, and comment replies you have approved.
You approve: nothing is published until you say so. Edit any draft, change the tone and voice in settings, or skip it entirely.
Google Business Profile
Humbloom reads: your business location details and the reviews customers leave on your Google listing, so it can draft a reply to each one.
Humbloom writes: only the review replies you have approved, posted back to your Google listing as your business.
You approve: every reply waits for you. Edit it, regenerate it, or skip it.
Your data stays yours
We do not sell your personal information and we do not use it for advertising targeting. You can disconnect an account at any time from your settings, which revokes our access immediately, and you can ask us to delete your data.
Full details are in our Privacy Policy and Terms of Service.
Why Humbloom
Your Instagram, handled.
We draft your posts and captions in your voice. You approve in three taps.
Reviews replied to.
5-star or 1-star, every Google review gets a thoughtful reply. Drafted for you, approved by you.
Sounds like you. Not like a robot.
Most tools impose one voice on everyone. Humbloom learns yours.
Built by family. For family businesses.
Built by people who run real businesses. We've lived the late nights, the bad reviews, the missed DMs. Humbloom is what we wished we had.
Why we built Humbloom.
My family and I run restaurants and businesses. We know what it's like to look at your phone at 11pm, see a bad review, a missed DM, or a post you forgot to make, and feel that quiet sinking feeling.
We tried other tools. They sounded like robots. They posted things we'd never say. They missed the point.
Humbloom is built different. It learns your voice. It works on your phone. It only posts when you say so.
It's the assistant we wished we had.
Raul
Founder, Humbloom
Simple, transparent pricing.
Sign up before December 31, 2026 and your price never goes up.
Starter
For small businesses getting started with social
$79/mo
- Instagram posting + Humbloom captions
- Google review monitoring
- Unlimited posts
- 10 GB content storage
- Basic post scheduling
- Approval mode
- Chat support
Pro
Most popular
$179/mo
- Everything in Starter, plus:
- Drafted Google review replies (5-star and negative)
- Instagram comment monitoring + Humbloom replies
- Recurring weekly specials engine
- Multiple caption voice styles
- Smart suggestions
Premium
Like having a full marketing team
$249/mo
- Everything in Pro, plus:
- Instagram DM replies
- Custom voice training (paste 3 sample posts)
- Multi-location support
- Sentiment trend tracking
- Phone support
Want to be one of our first?
We're opening up Humbloom to a small group of founding businesses. If that's you, drop your email. We'll be in touch personally.